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Effective Business Development Initiatives for a Law Firm |
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Blogger Adrian Dayton interviews Larry Bodine about business development strategy, how to show return-on-investment and using online social media -- including blogs, LinkedIn and Twitter.
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Bankruptcy Practice Leads Law Firms Out of Recession |
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The bright spot for law firms is that demand growth for bankruptcy is up 22% compared to a year ago, according to a new Hildebrandt report. Business bankruptcy filings increased from 14,319 nationwide in Q1 2009 to 16,014 in Q2.
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Two Veteran Lawyers Say Now Is the Time for Fixed Fees |
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Ben W. Heineman Jr. and William F. Lee explain how fixed fees benefit both in-house and law firms: reduced billing hassles, more predictable cost to the client, more timely payments to the firm, and better alignment between the cost and the value of the legal service.
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Helping Lawyers Build Relationships and Sell |
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10 big issues prevent lawyers from being great in business development. Marketer Peter Kane takes us through a musical journey on how lawyers can overcome these obstacles.
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Legal marketing pioneer Jeffrey Morgan has joined Moire Marketing Partners as a principal and head of the firm's new West Coast operations. Moire is a strategic branding and communications firm serving professional services firms. The company is headquartered in Washington, D.C. with offices in Long Beach, CA. Prior to joining Moire, Jeffrey was senior vice president and chief marketing officer for Best Lawyers in America. His previous experience includes positions as executive vice president of American Lawyer Media and West Coast principal of Greenfield/Belser. Jeff can be reached at 562.425.7600 and jroberts@moiremarketing.com.
Carolee Swallie has been hired by the Chicago-based law firm of Brinks Hofer Gilson & Lione as their Chief Business Development Officer. Brinks Hofer is one of the largest IP law firms in the country, with 180 attorneys, scientific advisors and patent agents in six offices. Carolee was most recently the Director of Business Development at Foley Hoag, and her prior positions include Director of Business Development at Kirkland & Ellis and Director of Global Marketing & Communications at Dorsey & Whitney. Carolee begins her new position on September 8 and can be reached at 312.321.4200 and cswallie@usebrinks.com.
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